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ramblings

We’re known to talk a lot, but we do know our stuff so we are worth listening to. Look out for our ramblings and we are sure you’ll find them very useful when considering your future marketing activities.

Jul 23, 2016, 2:00 PM
Web traffic has vastly increased in recent years and a good website is vital to any business. Whether you are a one man band or a multi-national you are all trying to gain attention and win business.
Mar 26, 2016, 1:28 PM
1: Don’t be afraid to commit Commitment and persistence will be a key ingredient to ensuring your PR activities are successful. PR strategies should have a long term focus and their effectiveness should be judged over time.
Oct 28, 2015, 2:59 PM
The best piece of advice that can be given to anyone about to give an interview is to make certain you are fully prepared and that you know your subject inside out. Research and practice are the two key elements in ensuring you are fully prepared for an interview with a journalist.
Oct 2, 2015, 4:49 PM
One very key point to bear in mind when considering how the media works, is that journalists are looking for stories which are of relevance and/or interest to their readers/listeners/ viewers. The job of a journalist is not to give your business a free plug – that’s what they advertising departments are for – but to report on items of genuine…
Oct 2, 2015, 3:08 PM
Over the past decade the emergence of social media and the crucial part it plays within any marketing strategy has been immense. There is absolutely no doubting the power and effectiveness of the plethora of online media platforms and their value in any PR or marketing plan.
Apr 28, 2015, 3:11 PM
An endorsement by the traditional media (newspapers, magazines, television or radio) is one of the biggest stimulants an organisation can have.
Jan 11, 2015, 1:16 PM
The reality for many charity and voluntary groups today is that they battle for survival within a fiercely competitive market. Today's bleak economic climate, causing funding bodies to make significant cut backs, means the competition is only going to grow.